日历广告或日历推送广告是一种创新的新广告格式,可通过iOS和macOS日历应用程序将广告作为本地预定事件进行投放,尽管它仍然是新的格式,但已被证明可以在某些垂直行业中很好地运行。
用户订阅我们的日历
您的广告最初是以日历通知的形式投放的
该通知作为预定事件出现
从事件中,用户可以单击将其发送到您的产品
This new adaptive format gives advertisers the ability to expand their reach even further.
Calendar ads are a new and extremely effective way to target users with iOS and macOS devices.
Ads appear natively on users’ devices leading to high CTRs and engagement.
With a very simple ad format, it makes it quick and easy to to set up calendar ad campaigns.
With this new format, you can access and market to huge numbers of unique iOS and macOS users.